Alexander Bours

Alexander Bours is an accomplished professional with extensive experience in commercial leadership, consulting, and supply chain innovation. Currently serving as Chief Commercial Officer and Partner at Additive Center since December 2023, Alexander focuses on driving growth and expanding the company’s offerings, including a new industry learning platform called Amify. As the owner of AB Consulting since January 2016, Alexander advises small and medium-sized businesses on marketing and sales strategies in B2B, wholesale, and distribution sectors. Alexander co-founded DiManEx BV, where innovative solutions for the supply chain industry were developed. Previous roles include CEO of D'hont NV, Executive Director at Manutan Group, and Managing Director/Commercial Director at Overtoom. Alexander began a career in publishing as a Publishing Director at Kluwer Publishers and held a Marketing Manager position at HT Nederland. Alexander holds a Master's degree in Marketing from Tilburg University and a Bachelor's degree in Marketing from Fontys University of Applied Sciences.