Krista Erickson

Krista has dedicated her career to working with CRM technology specializing in MS CRM and Salesforce. As co-founder and CEO of Antero, Krista believes many CRM consulting firms are more committed to the products they support rather than on the clients’ best interests. She says, ” “The best CRM is the product that most closely aligns with clients’ requirements, users and budget.”

Krista has personally worked on more than 80 major CRM projects for companies such as Best Buy, New Belgium Brewing, Choice Hotels, Royal Bank of Canada, SanDisk and The Bill and Melinda Gates Foundation. Her efforts have received national recognition from Microsoft Corporation. Prior to Antero, Krista served as CRM project manager leading multi-million dollar efforts. Her previous employers include Sonoma Partners, Avanade and Ascentium Corporation. Krista’s broad abilities to be both strategic and hands-on is an asset to being Antero’s CEO.

Personally, Krista loves to spend time with her daughters, running, painting, gardening and camping. Krista has a bachelor’s degree in Computer Science, with an emphasis in economics, from Brown University.