Pia Trinidad

Pia Trinidad has a diverse work experience spanning various industries and roles. Pia is currently the Co-Founder and COO of BeautyBuddy since January 2022. Prior to this, Pia worked at Agoda from April 2020 to September 2021, where they initially served as a Business Development Manager for Global Chains and later as a Senior Business Development Manager. Pia'sresponsibilities included managing outbound business development teams and implementing an initiative that increased the department's conversion rate by 15%.

Before joining Agoda, Pia co-founded The Lib Manila in 2018, a company they were involved with until March 2020. Additionally, they founded and managed the first rooftop bar in the country's university belt, Ifugao Beverage Concepts, Inc., from October 2017 to March 2020. Pia's efforts in this venture resulted in significant growth, achieving an ROI of 1.8 in the first three months of operations.

Pia also gained experience in the F&B and hospitality industry while working in the CEO's Office at The Cravings Group from July 2017 to March 2020. Pia'sresponsibilities included handling new venture operations, P&L management, people management, and facilitating M&A talks. During their time there, Pia played a key role in launching the group's tech-driven service platform called "Chefs and Butlers."

Prior to their entrepreneurial ventures, Pia briefly worked in Strategic Planning at Mccann Worldgroup Philippines, Inc. from May 2015 to August 2015 and in Business Development at Social Light Inc from April 2015 to June 2015.

Overall, Pia Trinidad's work experience showcases their capabilities in business development, operations management, strategic planning, and entrepreneurship.

Pia Trinidad completed their high school education at Saint Pedro Poveda College from 2009 to 2013, obtaining a High School Diploma. In 2013, they enrolled at the University of the Philippines Diliman and pursued a Bachelors of Science in Business Economics for a brief period. Later in the same year, Pia transferred to Singapore Management University and completed their Bachelor of Business Management from 2013 to 2017, majoring in Marketing and Strategic Management. During their time at Singapore Management University, Pia also participated in the Management in Europe Programme at the University of St.Gallen in 2016, focusing on International Business. In 2020, Pia obtained a certification in Digital Media Buying and Planning (DBPC) from the Certified Digital Marketer institution.