Katherine Peters

Katherine Peters is an accomplished Key Account Manager and former Category Manager at Bel, where responsibilities include developing and executing category strategies to enhance revenue growth and market share, as well as conducting comprehensive market research. Prior experience includes serving as a Category Management Analyst at Labatt Breweries of Canada, where Katherine conducted detailed data analysis and market research to uncover consumer trends and opportunities, utilizing tools such as Nielsen and IRI. Additionally, Katherine has experience as a Sales Representative, cultivating client relationships and implementing strategic sales plans. Katherine began the career journey as a Sales Management Trainee and intern in category management and sales. Educational background includes studies at École des sciences de la gestion (ESG UQAM) and Cégep André-Laurendeau from 2014 to 2016.