Clara Gutierrez Zafra

Clara Gutierrez Zafra is an accomplished marketing professional with extensive experience in brand management and innovation. Currently employed at Cacaolat in the Marketing Innovation & Portfolio department since June 2020, Clara has previously held key positions, including Senior Brand Manager Retail at Essity and Brand Manager for La Cocinera at Findus España. Clara's career began at Henkel Iberica, where significant contributions included collaboration on marketing plans and managing promotional activations. With a strong educational background from Esade and the Rotterdam School of Management, Clara has demonstrated expertise in launching innovative products, managing marketing strategies, and leading cross-functional teams across various renowned companies, notably achieving an Innovation Award for Font Vella Kids during tenure at Danone Waters.