Carolina Alayza

Carolina Alayza is an experienced marketing professional with a robust background in brand and category management. Currently serving as Marketing Manager and previously as Category Manager at Campari Group since September 2017, Carolina has also held the position of Brand Manager for Perú and Bolivia at Genomma Lab for a brief period in 2017. Prior experience includes roles at Belcorp, where Carolina worked as an Advertising Analyst and Brand Promotion Analyst for the L'Bel brand, and at L'Oréal as a Product Manager for La Roche-Posay. Initial marketing experience was gained at Avon as a Marketing Intern. Carolina holds a Bachelor's degree in Communication Sciences with a focus on Advertising and Marketing from Universidad de Lima.