Mario René Tenorio

Mario René Tenorio is an experienced marketing executive with a robust background in digital strategy and media investment across various leading companies. Currently serving as the VP of Strategy Sales for Latin America at Decidata since March 2024, Mario focuses on enhancing Decidata's position in the advertising media market by emphasizing the power of programmatic digital campaigns. Prior roles include Business Director at MAGNA Global, where expertise in the digital ecosystem and market intelligence was utilized to optimize investment returns, and Marketing Communication Manager at Nacional Monte de Piedad, where marketing strategies were developed to align with company goals. With a strong foundation at Havas Sports & Entertainment, Havas, and Mindshare, Mario has successfully led integrated marketing efforts and built media strategies for prominent clients. Mario holds advanced degrees in marketing and business administration from notable institutions, including The University of British Columbia and Universidad del Valle de México.