Veronique Vaslot has extensive work experience in various marketing and data roles. Veronique started their career as a Chargée de Marketing Opérationnel at Harley-Davidson Motor Company in 2003. Veronique then joined IBM as a chef de projet événementiel and chargé de Marketing Direct Junior, where they were responsible for conducting direct marketing campaigns. In 2004, Veronique worked as an Analyste d'études at A+A Healthcare Marketing Research before joining EBP Informatique in 2005 as a Chargée de Marketing Direct.
At EBP Informatique, Veronique held multiple roles, including Responsable Marketing Direct, Codification, and Etudes from 2010 to 2017. During this time, they also took on the role of Chief Data Officer and Responsable Data Marketing, managing a team of 12 people across different competencies. Veronique'sresponsibilities included overseeing data analysis, data engineering, marketing direct, codification, and conducting studies and surveys. Veronique also played a significant role in establishing an infocentre, data warehouse, and developing reports and dashboards for tracking performance and costs.
Veronique then transitioned into a role as Responsable Marketing Direct, Codification, and Etudes at EBP Informatique from 2017 to 2019, where they focused on conducting studies and surveys to contribute to the customer-centric strategy.
In January 2020, Veronique resumed the position of Chief Data Officer and Responsable Data Marketing at EBP Informatique, where they continue to lead the data team and carry out various data-related tasks.
Veronique Vaslot has a comprehensive education history. In 1999, they earned a Diplôme d'études universitaires générales (DEUG) in Economics from the Université Paris Nanterre. Veronique then pursued further studies at the same university and obtained a Maîtrise de Sciences de Gestion degree in Business Economics in 2001. Following this, Veronique enrolled at SUP de V in 2003 and completed their Master's degree in International Operational Marketing, specializing in International Marketing. Most recently, in 2023, they attended École Polytechnique and completed an Executive Master's program in Technology and Innovation.
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