Jennifer Hoker

Jennifer Hoker is an experienced professional in strategic communication and data analysis, currently serving as Executive Vice President at Edelman DXI since August 2010. With a focus on leveraging data-driven insights to enhance communication initiatives, Jennifer combines various analytical methods to help clients improve their reputation and messaging. Prior to this role, Jennifer was a Research Director at Harris Interactive, where responsibilities included managing research teams, overseeing projects, and providing marketing strategy recommendations. Jennifer also held positions as a Research Associate at Wirthlin Worldwide and an intern at comScore, Inc. Jennifer holds both a Bachelor’s and MBA degree in Marketing, Psychology, and Communications from Virginia Tech, obtained between 1998 and 2003.