Shadi K. Kandil possesses extensive experience in digital marketing and search engine optimization across various sectors. Currently, Shadi serves as the Head of Free Search MENA at Amazon, leading the Free Search marketing team in the Middle East and North Africa since June 2021. As the founder of Godayuse since June 2016, Shadi has developed a platform that showcases local attractions and activities. Previously, Shadi held positions at Majid Al Futtaim, managing regional SEO and ASO for Carrefour's e-commerce, achieving significant improvements in search engine performance and app visibility. Other notable roles include Digital Brand Development Manager at Awakening Music and digital marketing responsibilities at ASUS and as a freelancer. Educational qualifications include a Harvard Business Analytics Program certificate and a Bachelor's degree in Computer Science and Information Technology from Cairo University.
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