Christian Hinze serves as the Head of Marketing Germany at ALLPLAN since October 2022, focusing on enhancing client efficiency in design-to-build workflows within the AEC sector as part of the Nemetschek Group. Concurrently, since May 2020, Christian is a lecturer at Haufe Akademie GmbH & Co. KG, specializing in digital marketing and storytelling. Previous roles include Head of Marketing at Proliance GmbH from October 2019 to October 2022, where a digital approach to data protection was emphasized, and various academic positions at Hochschule Fresenius and Technische Akademie Esslingen. Christian has also held leadership roles in digital marketing at ATOSS Software AG and LEWIS Global Communications and contributed to the growth of gutefrage gruppe as Head of Online Marketing. Christian holds a Magister Artium from The Julius Maximilians University of Würzburg, obtained in 2007.
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