Geert De Laet

Geert De Laet is a seasoned digital strategy professional currently serving as Digital Strategy Lead at icapps since October 2020, focusing on service design, workshop facilitation, research, trend analysis, and data analytics. Geert's extensive experience includes a tenure at LUON from January 2004 to October 2020 as a technology evangelist and digital strategist, crafting effective digital marketing strategies for notable clients such as Sony Ericsson and Unilever, while also overseeing R&D projects and managing significant email marketing solutions. Previous roles include guest jury member and lecturer in multimedia technology and consumer-driven marketing, co-founder of Dynamicz NV specializing in online applications, and application developer at LUON. Geert holds a Master's degree in computer science from the University of Antwerp and has a solid educational background in the field.