Andrew Smith III

Global Email Marketing Manager at Instructure

Andrew Smith III is an experienced marketing professional currently serving as the Global Email Marketing Manager at Instructure, where responsibilities include leading the global email marketing strategy for EMEA, LATAM, and APAC and achieving a 20% increase in engagement through advanced segmentation. Prior to this role, Andrew worked at Pluralsight as a Demand Generation Manager, overseeing email efforts for a major global event that generated $10 million in pipeline, and as a Lifecycle Marketing Manager, where campaigns significantly increased user engagement. Previous roles include Digital Marketing Manager at Edge - Pest Control & Lawn Care, Sales Compliance Analyst and Sales Executive at Clearlink, Student Life Counselor at Provo Canyon School, and various sales positions at Vivint Smart Home. Andrew holds a degree from Brigham Young University - Idaho.

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