Joonas Kukkonen

Joonas Kukkonen is a seasoned professional in store concept management and development with extensive experience at Kesko - K-Group since January 2015. Currently serving as Senior Concept Manager for K-Rauta, Joonas oversees the management and development of key categories, customer experience, and store aesthetics. Previous positions include Concept Manager for both K-Rauta and K-Supermarket, where responsibilities included store concept management and leading the K-Supermarket strategy and brand renewal project from 2015 to 2017. Prior experience at Ruokakesko Oy involved roles as Project Manager, Development Manager, and Merchandising Manager, focusing on store concept development, service counter renewals, and category management. Joonas Kukkonen holds a Master of Science degree in Food Economics from the University of Helsinki.