Rob Chedid

Rob Chedid is an experienced marketing professional with expertise in digital and paid media strategies. Currently serving as the Head of Marketing and Communications at Keystone AI since March 2024, Rob previously held key positions at BlackRock, including Head of Marketing for U.S. Digital Wealth and Head of iShares U.S. Paid Marketing, where leadership was demonstrated in cross-channel advertising initiatives. Rob's career also includes significant roles at WPP, overseeing business development and account management for major clients such as Procter & Gamble and Bank of America. Early experiences at Havas Worldwide, Digitas Health LifeBrands, and Deloitte enhanced Rob's skills in strategy and insights across various industries. Rob holds a Bachelor of Science in Business Administration with a focus on Marketing and Finance from Georgetown University.