Paulina Lardizabal Santos is a seasoned business entrepreneur with extensive experience in retail and marketing. Currently, Paulina serves as a Retail Specialist and Manager of Operations at Larsa Inc., focusing on sales management, supply chain logistics, import/export activities, inventory organization, and public relations since August 2014. Prior to this role, Paulina held the positions of Marketing Coordinator and Database Marketing Manager at K Tractor Parts Inc., where responsibilities included creating marketing newsletters, managing the company website, and developing targeted marketing campaigns. Earlier experience includes serving as a Campus Tour Guide at Rollins College and completing an internship at ALDO, where leadership in managing a sales team and implementing marketing strategies was demonstrated. Paulina holds a Master of Business Administration in Marketing from Nova Southeastern University and a Bachelor of Arts in International Business from Rollins College, alongside international business studies conducted at The American University of Rome.
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