Paul Genberg

Strategic Advisor at LVLON

Paul Genberg is an accomplished entrepreneur and strategic advisor, currently serving as the Founder and Chief Product Officer of Genberg & Co LLC and the Venture CEO in Residence at UP.Labs. With extensive experience in guiding startup ecosystems, Genberg plays a pivotal role as Co-Director at FoundersBoost, facilitating the growth of tech startups through mentorship. Previous positions include Strategic Advisor at LVLON, and Partner at both Boston Consulting Group (BCG) and BCG X, where Genberg focused on fostering innovation at the intersection of industry and technology. As Head of Product for Studio X by Shell, and Chief Executive Officer of BCG Digital Ventures, Genberg has led transformative projects and strategic initiatives across various sectors. Educated at institutions such as the University of Minnesota and Pratt Institute, Genberg holds an MBA with a focus on Entrepreneurship and Brand Management.

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