Jan Wohlers

Jan Wohlers is an accomplished marketing professional with extensive experience in the tobacco industry. Currently serving as the International Head of Marketing at Mac Baren Tobacco Company A/S, Jan Wohlers develops and leads international marketing strategies across key global markets. Previous roles include leadership positions at Imperial Brands PLC, where responsibilities encompassed omnichannel marketing and brand planning for DACH and Nordics regions, and various marketing management roles at British American Tobacco, focusing on brand portfolio management and strategic marketing initiatives. Jan Wohlers holds a Diplom-Kaufmann in Marketing from Hamburg University of Applied Sciences and a degree in Industriekaufmann from Staatliche Handelsschule mit Wirtschaftsgymnasium Schlankreye Hamburg.