Avishag Bar Moshe

Avishag Bar Moshe has a diverse work experience that spans various roles and industries. Avishag recently joined McCann TLV as a Strategic Director in January 2022. Prior to that, from June 2021 to December 2021, they worked as a Brand Strategy Manager at Trafficpoint.

Avishag spent a significant portion of their career at McCann Tel-Aviv Israel, where they held the role of Strategic Planner from May 2017 to June 2021. In this role, they managed the communicational strategy of leading B2C brands and worked closely with the CEO and VP strategy on strategic projects and tenders. Avishag also provided ongoing strategic consultancy, identified new business opportunities, and conducted in-depth research analysis.

From September 2019 to September 2020, Avishag worked as a Strategic Director at McCANN Tech, where they managed the communicational strategy of leading B2B brands and start-ups.

Earlier in their career, they worked as a News Editor at Yedioth Ahronoth, one of the largest news companies in Israel, from November 2012 to April 2017, handling news content editing and creative writing.

Avishag started their career as a Documentary Editor & Producer at Galey Zahal from July 2009 to November 2012.

Overall, Avishag brings expertise in strategic planning, brand strategy, editing, creative writing, and research analysis to their roles.

From 2014 to 2017, Avishag Bar Moshe attended Tel Aviv University where they obtained a Bachelor's degree in Psychology and English literature.