Shariff Abdul

Shariff Abdul started their career in 1993 at Singapore Broadcasting Corporation, where they worked their way up from a Production Assistant to Senior Creative Director, managing on-air promotions for Prime 12 and Premiere 12. In 2009, they became a Lecturer at Nanyang Polytechnic, setting up and launching the campus TV network NYPTV. Later in 2010, Shariff returned to Mediacorp as an Asst Lead for Branding & Marketing, leading initiatives for the Vasantham channel's brand elevation.

Shariff Abdul completed a Bachelor of Arts (B.A.) in Mass Communication/Media Studies from RMIT University from 2004 to 2006. In 2015, Shariff also obtained a certification in Squared Online Digital Marketing from Google.