Benoît Guillet

Benoît Guillet currently serves as the European Marketing & Communication Director at MEDICOM SAS since October 2020, where responsibilities include defining long-term plans and executing strategies for product development and brand building. Prior experience includes a role as Head of Category Development EMEA for Dorel Juvenile from June 2011 to October 2020, where Benoît was instrumental in stroller category development and market strategies. Other positions held at Dorel Juvenile include Private Label French Sales Manager, European Group Manager Home, European Senior Product Manager Home Safety, and European Product Manager Car Seats, showcasing a strong background in marketing, product management, and business development. Earlier roles at SCA - Essity included managing private label products and developing marketing plans for major retailers. Benoît holds a Master 1 in Sales & Marketing from IUP Commerce & Vente La Rochelle and a DUT in Business Administration from IUT Nantes.