Justin Norton

Senior PR Consultant, Content at Mercury Global Partners

Justin is a content expert and focuses heavily on op-ed that puts MGP clients in the limelight as thought and opinion leaders. He has extensive B2B and B2C experience across a wide berth of verticals — from mobile to energy, cybersecurity to AI, healthtech and SaaS technologies — name a sector and he’s likely done PR or covered it. Justin began his career as a journalist at weekly and daily newspapers and then spent four years at The Associated Press (AP). He left AP to cover business during the first dot.com wave in San Francisco and then returned to AP for several years. In 2007, he transitioned to a new career and spent more than seven years at Edelman in Silicon Valley, where he worked on accounts including Adobe, Citrix, PG&E and the Wi-Fi Alliance, among others, and also headed Edelman’s Silicon Valley internship program. Justin left Edelman in 2014 to start his own consultancy. He also worked in-house for Avaamo, an artificial intelligence startup and helped to build the company’s PR program from the ground up.

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