Sam Cliffe

Samantha Cliffe serves as the Chief Executive Officer of New Zealand Blood Service since April 2015, leading the Executive Team and overseeing the organization’s performance in line with Annual and Strategic Plans. Prior to this role, Samantha held the position of Director at Mackmurdie Solutions, providing independent consulting services across the health system. Samantha’s extensive experience in the health sector includes directorial roles at the Ministry of Health New Zealand, where duties included System Integration, as well as Director of Service Integration at Counties Manukau District Health Board and General Manager at Northern DHB Support Agency.