Harpreet Chopra

Harpreet Chopra is an experienced technology leader with a strong background in software engineering and architectural roles, primarily at Nielsen since November 2006. Currently serving as Principal Architect and Senior Engineering Manager for Digital Ad Ratings - Connected TV, Harpreet has led significant projects including the migration of Nielsen Enrichment Studio to Databricks and optimization of Scala/Spark code for performance improvements. Prior roles include Director of Engineering and Solutions Architect at Nielsen NeuroFocus, as well as various engineering positions at Intelliseek, VisualControl Inc., Pitney Bowes, and MCI. Harpreet holds a Master of Science in Chemical Engineering from the University of Tennessee, Knoxville, and a Bachelor of Chemical Engineering from the Institute of Chemical Technology.