Rachael de Visser

Director, Product Strategy at Norco Bikes

Rachael de Visser has a wealth of experience in various roles within the bicycle industry, communications, and journalism. Currently working as a Senior Product Manager Lead at Norco Bikes, Rachael oversees product development, supply chain management, market research, and sales analysis. Prior to that, Rachael worked as a Marketing and Communications Specialist at Live To Play Sports and held various roles at the International Mountain Bicycling Association. Rachael's background includes journalism, technical writing, and event coordination. Rachael holds a Bachelor of Journalism degree from Carleton University.

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