Lourdes Lopez Patton is the Vice President of Communications for the Recording Academy®, overseeing vision and execution of all aspects of strategic external communications, including media relations, public relations, corporate communications, and reputation management for the Recording Academy and GRAMMY Awards® and its affiliated entities—MusiCares® and the GRAMMY Museum®.
In collaboration with the Recording Academy's leadership team, Lopez Patton builds upon the foundational elements of the organization that support all music creators, while working to enhance and expand its media presence. As head of the communications department, she spearheads the overall communications strategy for the Recording Academy and her department is one of the key voices of the organization and all of its related entities. Additionally, Lopez Patton implements and executes strategic communications plans and promotions for the GRAMMY Awards and all GRAMMY Week initiatives. This includes managing all aspects of the red carpet and media center for the GRAMMY Awards—including design, budget, day-to-day operations, stakeholder satisfaction, volunteer coordination, and media placement—setting the gold standard for media events in the music industry. She is also responsible for leading public relations efforts for the Recording Academy's 12 Chapters nationwide, ensuring the Academy brand is authentically represented throughout various Chapter events and programs.
Lopez Patton has more than 24 years of experience working in the entertainment and consumer goods fields. Since 2002, and prior to her appointment as Vice President of Communications, Lopez Patton held the roles of Sr. Director, Director, Manager, and Coordinator within the Recording Academy's marketing communications department. She has overseen operations including marketing, event management, staffing, quality, financial control, and has managed public relations for national and international member and industry events, including for the Latin GRAMMY Awards®.
She belongs to several professional member organizations, including the Public Relations Society of America, the Hispanic Public Relations Association, the Entertainment Professional Society, and Eventovation.
Lopez Patton is a native of Jalisco, Mexico, and holds a Bachelor of Arts degree in journalism with an emphasis on public relations and marketing from California State University, Northridge.
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