Natthanit (Honda) Laplonluelay

Natthanit (Honda) Laplonluelay has a strong background in digital marketing and ad operations. Natthanit (Honda) is currently working as the Head of Digital Marketing at Roojai since July 2023. Prior to that, they worked at ADA from January 2020 to July 2023, holding roles such as Associate Director, Marketing Services and Senior Manager of Strategy & Performance, Ad Operations. In these roles, Natthanit participated in sales pitches, provided technical solutions to clients, and led a team in ad operations and client servicing. Natthanit (Honda) also streamlined internal work processes and developed automated systems to increase efficiency.

Before joining ADA, Natthanit worked at Google as a Search Specialist from June 2017 to December 2019. During their time at Google, they redesigned procedures resulting in decreased workload and supported optimization on key accounts, leading to increased search investment and conversion value for clients. Natthanit (Honda) also collaborated with advertising agencies and conducted training sessions to share platform knowledge and best practices.

Natthanit's earlier work experience includes roles at DigitalEndpoint as an SEM Analyst from August 2016 to April 2017, at Agoda as a PPC Operations Coordinator from July 2015 to July 2016, and at Universal Aviation Services Joint Venture as a Database Operator from November 2011 to November 2012.

Natthanit (Honda) Laplonluelay earned a Master of Business Administration (M.B.A.) degree in Marketing from NIDA Thailand. Natthanit (Honda) completed this degree from 2013 to 2015. Prior to that, they attended Kasetsart University from 2007 to 2011 and obtained a Bachelor of Aviation Science degree, although the field of study is not specified.