Pam Carey is a seasoned marketing professional with extensive experience in marketing automation and strategic project management. Currently serving as a Marketing Automation Strategist at Sercante since August 2021, Pam specializes in leveraging tools such as Pardot and Salesforce to optimize client goals. Previously, Pam spent over 17 years at Phocuswright, progressing through roles such as Senior Project and Marketing Manager, where significant contributions included system administration of Pardot, comprehensive training initiatives, and the successful transition from Marketo to Pardot. Pam's early career roles encompassed managing marketing campaigns and advertising efforts, all underscored by a commitment to data accuracy and performance optimization.
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