Matt McBride is an experienced professional in the field of digital strategy, design, and innovation. Currently serving as the SVP of Digital Strategy & Innovation at SoftServe, Matt has held various leadership roles in companies such as The Attention Exchange®, InVision, and IBM. With a background in visual design and experience design, Matt has also worked as an instructor at institutions such as the Academy of Art University and Chicago Portfolio School. Matt holds a Master of Fine Arts in Advertising - Art Direction from the Academy of Art University, a MicroMasters® in Business Leadership from The University of Queensland, and a Bachelor of Liberal Arts in Psychology & Biology from Rhodes College.
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