Erwin Alberto Mireles Rocha

Erwin Alberto Mireles Rocha has extensive work experience in the lighting industry, specifically with Tecnolite. Erwin Alberto started their career with the company as a Regional Sales Representative in 1999, and eventually worked their way up to become a Commercial Director, responsible for managing local and international sales for both e-commerce and traditional distribution channels. Erwin Alberto also served as the General Manager in Colombia for three years, where they started operations in the country and developed a multidisciplinary team. Erwin was instrumental in achieving double-digit increases in sales, implementing marketing strategies, and leading the company to become the market leader in terms of market share. Overall, they have a strong background in sales, marketing, strategy development, and team management.

Erwin Alberto Mireles Rocha pursued their education in various institutions. Erwin Alberto completed their diploma in strategic sales at Tecnológico de Monterrey in 2007. Erwin Alberto later attended IPADE Business School from 2009 to 2011, where they obtained an MEDEX MBA with a focus on business. Additionally, Erwin studied at Universidad Autónoma de Nuevo León from 1991 to 1996, although no specific degree or field of study was mentioned during that time.