Callum Lawson is a Digital Marketing Executive at The Rug Company since August 2021, responsible for executing the digital marketing plan and analyzing outcomes while focusing on customer acquisition, retention, and engagement across various digital channels. Prior to this role, Callum served as a Digital Marketing Assistant, managing email marketing campaigns and ensuring data compliance. With prior experience as a Store Supervisor and Store Assistant at Leyland SDM, Callum possesses strong leadership and operational skills. Callum holds a Master's degree in Digital Marketing from the University of Roehampton and a Bachelor's degree in History, Medieval and Renaissance Studies from Queen Mary University of London.
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