Pongnarin Anuruklawan

Head Of Retail Business at True Corporation

Pongnarin Anuruklawan is a seasoned professional in retail business and customer relationship management, currently serving as the Head of Retail Business at True Corporation since May 2019. In this role, Pongnarin Anuruklawan develops and implements retail strategies while tracking business performance. Previously, as the Head of Monetisation, Gamification, and Telco Privilege Department, Pongnarin Anuruklawan led CRM strategies to foster positive customer relationships. Prior experience includes serving as Assistant Vice President at Citi, where responsibilities involved managing customer acquisition and analyzing business trends, as well as a Commercial Manager at AirAsia BIG Loyalty Programme, and a Senior Marketing role at CENTRAL Group of Companies, focusing on advertising campaigns and contract negotiations. Pongnarin Anuruklawan began a career in business development at Liberty Mutual Insurance and holds a bachelor's degree from Sukhothai Thammathirat Open University.

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