Patricia Escudero is a seasoned marketing professional with extensive experience at Tupperware Brands, currently serving as Global Marketing Director since January 2016. In this role, Patricia leads innovation and marketing for a core category that contributes 23% to the company's business. Previously, as Senior Global Marketing Manager, Patricia developed product and category strategies that resulted in an increase in total company sales share from 10% to 13%. Patricia's career at Tupperware Brands Mexico included positions such as Brand Manager, where strategic direction led to sustainable growth in one of the company's top five markets, and various marketing roles that provided foundational experience. Patricia holds a Bachelor's degree in Marketing from Tecnológico de Monterrey, completed in 2005.
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