Peyton Smith

Peyton Smith is currently serving as the Senior Manager of Content Marketing at Vita Coco since November 2024. Prior to this role, Peyton held various positions at Weber Shandwick from June 2021 to November 2024, including Account Director and Senior Account Manager, focusing on content strategy for Unilever Beauty & Personal Care brands. Experience also includes working as a Senior Account Executive and Account Executive at MSL from July 2018 to June 2021, and as an Account Coordinator at Dalton Agency from June 2017 to June 2018. Earlier career roles include Staff Writer/Photographer at CollegeFashionista and an internship at Dalton Agency. Peyton holds a Bachelor's degree in Advertising from the University of Florida, obtained in 2017.