Jenna Martinez is a Senior Analyst in CRM at Williams-Sonoma, Inc., where responsibilities include planning and optimizing Pottery Barn Teen’s digital marketing budget, managing KPI reporting, and aligning marketing strategies with customer retention and acquisition goals. Previous experience includes serving as an Analyst in CRM at Williams-Sonoma, where Jenna collaborated on creative development, analyzed performance trends, and utilized analytic tools. Prior roles also include an Undergraduate Teaching Assistant at The Wharton School, a Marketing Intern at Williams-Sonoma, and a Buying Intern at The TJX Companies. Jenna holds a Bachelor's of Science in Economics with a concentration in Marketing from the University of Pennsylvania.
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