Yaer Tuerdi

Assistant Product Marketing Manager at Yum China

Yaer Tuerdi is an Assistant Product Marketing Manager at 百胜中国 since July 2021, with experience in product marketing, integrated marketing campaigns, new product development (NPD), and social seeding. Prior to this role, Yaer worked as a Marketing MT, focusing on KFC CRM, NPD, and collaborations with brands like Genshin Impact for Pizza Hut. Earlier experience includes an internship in Marketing and Global Communications at 尼尔森 from October 2020 to January 2021. Yaer holds a Bachelor's degree in Financial Management from Fudan University, completed in 2021, and studied Corporate Finance as an exchange student at Louvain School of Management from 2019 to 2020.

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